Y-3 presents a look at its new GENDO sneaker model joining its roster for the Spring/Summer 2023 season. Yohji Yamamoto and adidas Originals are no strangers to one another, fusing their expertise together for years. The latest marks 20 years of collaborative work, delivering innovative looks for two decades.
The GENDO sneakers may be one of the duo's most avant-garde silhouettes yet and were first seen during the SS23 show walking down the runways. At the root of the GENDO is a humble Superstar silhouette adorned with premium leather materials throughout the upper and retains the shell toe. The base foundation is seen with a tall platform sole unit that is autographed by Yohji Yamamoto. It comes in two colorways of all-black or white and black -- it is set to launch on October 21st.
Image Credit: Y-3
Why This Trend Is Growing
- Avant-garde Sneaker Design
- Explore the avant-garde sneaker design trend with Y-3's GENDO model, featuring premium leather materials and a tall platform sole unit.
- Collaborative Fashion Partnerships
- Discover the trend of collaborative fashion partnerships, exemplified by the Y-3 and adidas Originals collaboration that has spanned two decades.
- Signature Footwear Autographs
- Witness the trend of signature footwear autographs with the autographed platform sole unit of the Y-3 GENDO sneaker, personally signed by Yohji Yamamoto.
Industries Being Reshaped
- Fashion & Footwear
- The fashion and footwear industry can track the avant-garde sneaker design trend and explore collaborative partnerships to create innovative and iconic products.
- Luxury Goods
- The luxury goods industry can capitalize on the trend of avant-garde sneaker design and collaborate with renowned designers to create high-end and unique footwear.
- Sports Apparel
- The sports apparel industry can tap into the trend of signature footwear autographs to offer exclusive and collector's edition sneakers to sports enthusiasts and collectors alike.
