Gel-Alternative Nail Systems

Dazzle Dry is a Four-Step System Boasts Five Products

This gel-alternative nail system is gaining popularity in the market due to its quick drying time and long-lasting formula. Additionally, it is really easy to use. Titled the 'Dazzle Dry Mini Kit,' the product boasts a four-step routine. Step one is all about nail prep, step two is the base coat, the nail lacquer comes at step three and the topcoat is featured in step four. The fifth product featured in this kit is called Revive. This can be used to restore the consistency of other products—like the topcoat or the nail lacquer—in case the texture becomes uncomfortably thick.

Following this routine enables one to gain "salon-quality nails at home using [one's] natural nails." Furthermore, the products guarantee two weeks without any chipping or peeling.

Image Credit: U Beauty

Gel-alternative Nail Systems
Disruptive innovation opportunity: Develop eco-friendly ingredients that can still guarantee the same results of current formulas.
Quick Drying Nail Polishes
Disruptive innovation opportunity: Create a product that dries within seconds and reduces the amount of time required to apply nail polish.
At-home Nail Care
Disruptive innovation opportunity: Develop an app or device that can analyze and detect any issues or diseases related to nails and suggest personalized treatment plans accordingly.

Sectors Adopting This

Cosmetics
Manufacturers can explore eco-friendly and sustainable options to include in their product lines.
Technology
Technology companies can create devices to assist in at-home nail care, such as smart applications and analysis tools.
Retail
Retailers can expand their nail care offerings in-store or online, with a focus on quick-drying products and at-home kits.
SCORE
3.6 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 48%
Activity 47%
Freshness 12%