The GARMIN Forerunner 265 and 965 smartwatches have been shown off by the brand as series of wearables for athletes to help them track their performance in a decidedly immersive manner.
The smartwatches are both equipped with AMOLED displays to let wearers easily observe readings in any conditions. The smartwatches can be customized with daily workout routines, race widget features and even offer training readiness scores to help users keep a focus on their training data.
The GARMIN Forerunner 265 and 965 smartwatches are rated to provide up to 20-hours and 31-hours when in GPS mode, respectively. The watches are also rated to deliver multiple days of use in smartwatch mode with the 265 offering up to 13-days and the 965 offering 23-days.
Image Credit: GARMIN
Key Themes Behind This Trend
- AMOLED Display Wearables
- Opportunity for brands to create smartwatches or fitness trackers equipped with AMOLED displays for a more immersive experience for athletes.
- Customizable Fitness Trackers
- Chance for companies to incorporate customizable features like daily workout routines and training readiness scores to enhance the user experience.
- Extended Battery Life Wearables
- Potential for brands to develop wearable technology with extended battery life to cater to the needs of athletes and fitness enthusiasts.
Where This Applies
- Sports and Fitness
- The sports and fitness industry should consider partnering with tech companies such as Garmin to create cutting-edge wearable fitness products.
- Consumer Electronics
- The consumer electronics industry can explore the market of wearables and develop innovative gadgets that enhance the user experience.
- Healthcare and Wellness
- The healthcare and wellness industry can leverage wearable technology to create products that cater to the needs of health-conscious consumers.
