Colorful Versatile Trail Sneakers

XHIBITION and adidas Join Forces on a FEY Secant Sneaker

Cleveland-based fashion boutique XHIBITION works in collaboration with adidas on a new colorful iteration of the FWY Secant sneaker. The original design stemmed from the purpose of creating a sneaker that is perfect for the trail and for casually strolling on the streets.

The two update the shoe with a stark color palette and a layering construction. The upper is predominantly black and is made from a blend of mesh and neoprene as the base layer foundation. Overlaying on top of this is a large leather panel with a outer shell that overlaps the suede mudguard. The lacing system is done in steel gray and boasts asymmetrical aesthetics. The left shoe's tongue replaces the adidas graphic with XHIBITION's "X" in a contrasting purple.

Image Credit: XHIBITION

Versatile Trail Sneakers
Opportunity for outdoor sportswear companies to innovate by creating colorfully-designed versatile trail sneakers.
Collaborative Sneakers
Trend for fashion boutiques and sneaker companies to collaborate and create unique sneaker designs for consumers.
Layered Construction Sneakers
Innovative opportunity to create layered construction sneakers that blend a variety of materials to create a visually dynamic design.

Sectors Adopting This

Outdoor Sportswear
Opportunity for outdoor sportswear companies to innovate by creating colorfully-designed versatile trail sneakers.
Fashion Retail
Trend for fashion boutiques and sneaker companies to collaborate and create unique sneaker designs for consumers.
Footwear Manufacturing
Innovative opportunity for footwear manufacturers to create layered construction sneakers that blend a variety of materials to create a visually dynamic design.
SCORE
3.4 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, South America, Europe, Asia, Africa
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 58%
Activity 34%
Freshness 10%

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