MAC's New 'Fruity Juicy' Line Features Bold Summery Artwork
Riley von Niessen — April 24, 2017 — Fashion
References: maccosmetics & popsugar
MAC has released its 'Fruity Juicy' collection in time for summer. It's made up of various different products, with everything from beautiful berry-hued lipsticks to shimmery sculpting bronzers.
All of the products in the Fruity Juicy collection are marked with bold artwork that has a clear seasonal inspiration -- with collages of bright flowers and tropical fruits decorating the bottles and packages. While this artwork is consolidated to the outside of many of the products, a select few incorporate it into the makeup itself -- such as the Fruity Pearlmatte Face Powder in 'Oh My, Passion!' which has pink and coral flowers imprinted into it.
In order to stay true to the seasonal inspiration, MAC's Fruity Juicy collection sticks to bright color palettes for the lips and eyes, and offers face products that will help consumers achieve the most flattering summer glow.
All of the products in the Fruity Juicy collection are marked with bold artwork that has a clear seasonal inspiration -- with collages of bright flowers and tropical fruits decorating the bottles and packages. While this artwork is consolidated to the outside of many of the products, a select few incorporate it into the makeup itself -- such as the Fruity Pearlmatte Face Powder in 'Oh My, Passion!' which has pink and coral flowers imprinted into it.
In order to stay true to the seasonal inspiration, MAC's Fruity Juicy collection sticks to bright color palettes for the lips and eyes, and offers face products that will help consumers achieve the most flattering summer glow.
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