The Real-Time Transportation-Monitoring System Addresses Fresh Challenges

 - May 28, 2017
References: zestlabs & fastcompany
In an effort to reduce food waste and overcome fresh challenges, this company is using high-tech sensors to monitor the freshness levels of produce. From Zest Labs, the Zest Fresh tool tracks how fresh produce is during transit.

The real-time in-transit monitoring system operates on the notion that "early notifications are critical to ensuring reliable supply at the store shelf." They look specifically at the supply chain of the fresh produce and monitor it throughout the transportation process and sends alerts when non-compliance of reporting standards is detected. As far as fresh challenges go, transportation in particular can be an under-managed aspect of supplying grocery stores and food shops.

This environmentally friendly food waste solution addresses the issue before it even gets to the consumer level.