Taking on the bohemian look, and looking gorgeous in it, Jourdan Dunn looks like a pretty hippie princess in Free People’s Spring Dresses.
Looking statuesque and free-spirited, the British model poses in Free People’s Spring Dresses, which include everything from maxi dresses to short, flirty ones.
The shoot makes you want the sun to shine and the weather to warm up so you can don your favorite tasseled dress with a straw floppy hat and your brand new shades. The looks in every single image would be a perfect look for the Coachella Valley Music and Arts Annual Festival as well.
Continuing to enlist top models for its lookbooks, Free People did a great job picking the stunning Dunn for its new spring dress line with its delicate floral prints and feminine embroidery styles.
Key Themes Behind This Trend
- Bohemian Fashion
- Opportunity for fashion brands to create bohemian-inspired collections featuring floral prints and embroidery styles.
- Festival Fashion
- An opportunity for fashion retailers to create unique and trendy festival collections for events like Coachella.
- Maxi Dresses
- Opportunity for fashion designers to create maxi dresses for the upcoming season in various designs and patterns.
Where This Applies
- Fashion
- The fashion industry can capitalize on the bohemian and festival trends by creating clothing lines and collections that reflect the carefree and free-spirited aspects of these trends.
- Retail
- Retailers can create specialized festival fashion collections to capitalize on the growing demand for unique and expressive festival wear.
- Apparel
- Apparel companies can create maxi dresses in various designs and patterns to offer to consumers for the upcoming season, riding the wave of the dress's increasing popularity.
