The much anticipated Fox Spring 2014 Swim Collection is undeniably fierce. The extreme sports clothing retailer features animalistic prints on sporty motocross designs. The women's warm weather swimwear additions are made for lounging by the pool and riding dirt bikes. The versatile swim pieces are rocked by edgy models in the desert in the Fox Spring 2014 lookbook.
The famed motocross brand Fox features an elegantly sleek black one-piece bathing suit with the signature fox head logo printed on the front. Another unique item is the black and gray long sleeved two-piece bathing suit, which could be worn while desert dirt biking or surfing waves.
The Fox Spring 2014 Swim lookbook features desert dirt biking models who fiercely display how the swimwear can be worn. Fox goods and apparel brand keeps its signature edge while adding subtle feminine touches to next season's warm weather attire.
What's Driving This Trend
- Motocross-inspired Swimwear
- There is an opportunity for fashion brands to design swimwear with functional and durable elements inspired by motocross gear.
- Versatile Swimwear
- There is potential to create swimwear that can be worn for both lounging by the pool and engaging in outdoor activities.
- Fierce and Functional Designs
- There is room for innovation in swimwear design that incorporates fierce and edgy aesthetic with functional features suitable for outdoor activities.
Who This Affects Most
- Fashion
- Fashion brands can take inspiration from motocross gear to create a new niche of fashionable and functional swimwear.
- Sports Apparel
- Sports apparel companies can expand their product line to include swimwear that caters to dirt biking, surfing, and other outdoor activities.
- Athletic Gear
- There is an opportunity for athletic gear companies to incorporate swimwear into their product line and create designs that are functional and stylish for outdoor activities.
