PANTONE works in collaboration with Supreme on the Formula Guide, which is a custom edition of its iconic Formula Guide. According to PANTONE, the Formula Guide is the leading #1 bestselling guide and “the worldwide standard for choosing and matching colors that inspire, elevate, and celebrate design.”
This is a unique collectible for Supreme and it is made to complement its Fall/Winter 2024 series which features a range of possibilities for collectors. It was released on October 10th and the special-edition designer's tool that brings all of the 2,390 PANTONE Spot Colors from the PANTONE Graphics System. All of these are nearly organized on the paper stocks -- both of which are coated and uncoated.
Image Credit: PANTONE, Supreme
Key Themes Behind This Trend
- Designer Collectibles
- The surge in designer collaborations with fashion labels highlights the growing market for high-end collectible design tools.
- Custom Color Guides
- Collaboration between brands to create custom color guides presents new opportunities for personalized and exclusive design resources.
- Seasonal Product Launches
- Aligning product releases with seasonal fashion collections provides a strategic synergy for cross-promotional marketing.
Where This Applies
- Fashion
- The intersection of fashion and design tools signals an innovative trend in integrating functional art with high fashion collections.
- Graphic Design
- Developing specialized color guides enhances the resources available to graphic designers, contributing to more precise and inspired work.
- Collectibles
- Limited-edition designer tools create a niche market within the broader collectibles industry, attracting both enthusiasts and professional users.
