Forbes tried an experiment and it seems to be paying off. Forbes Life Executive Woman published once last year and their most recent issue announces a commitment to 4 issues in 2009. The target audience is senior-level businesswomen. As you can imagine the content takes a very sophisticated female view of business. The ads are all high end brands. Floiriane DeSaint Pierre the top headhunter for fashion designers is on the cover.
Implications - XX.
With this much female power being promoted by Forbes, women all over the world should truly be rejoicing. I know that I cannot wait to pick up a copy of the Forbes Life Executive Woman the next time it is released.
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