Ferro watches are a line of exquisitely designed minimalistic wristwatches that borrow some of the design language and distinctive sporty feel of sports cars' tachometers. This watch is perfect for the man who likes his sports cars and luxury watches and doesn't mind having the two worlds collide on his wrist.
The watches are all water resistant up to a depth of 100 meters, and come with an intricately engraved logo located on the crown, buckle and rear casing.
The Ferro watches are currently the subject of a Kickstarter campaign that has blown well past its fundraising target. The campaign will still be up for a few hours however, so you can toss in a $149 pledge to receive a genuine Ferro watch complete with Swiss movements, a leather strap and stainless steel case. This price represents a saving of around $50 off the final retail price.
Key Themes Behind This Trend
- Minimalistic Watch Design
- Opportunity to disrupt the traditional busy design of watches with tachometer-inspired minimalism
- Luxury Sports Watch Fusion
- Opportunity to merge the luxury watch industry with the sports car industry to create a unique product
- Crowdfunding for Luxury Watches
- Opportunity to create a successful crowdfunding campaign for luxury watches aimed towards car enthusiasts
Where This Applies
- Luxury Watch Industry
- An opportunity to innovate through merging luxury watch designs with sport car-inspired design elements
- Automotive Industry
- An opportunity to collaborate with luxury watch manufacturers to create watches that complement the design of high-end sports cars
- Crowdfunding Platforms
- An opportunity to cater to the growing trend of crowdfunding campaigns that target niche audiences such as car enthusiasts looking for luxury watches
