Fermented beauty has definitely seen a surge in popularity over the last couple of years and many brands are innovating in this space. Seed Legend, for example, relies on a special patented fermentation technology that utilizes zero preservatives. Soapberries, a major ingredient in Seed Legend's product range, need to go through "several stages of biotech treatment before they can be safely used." The brand relies on a special brewing fermentation process that is "very similar to the wine-making process" in order to get soapberries ready and to commence saponin extraction.
Seed Legend's fermented beauty bundle, consisting of the Berry Bar, Exfoliator, and Wonder Butter, is a great introduction to Seed Legend's organic and handcrafted skincare innovations.
Image Credit: Seed Legend
Key Themes Behind This Trend
- Fermented Beauty
- There's a growing interest in fermented beauty products, and companies can explore new ways of using fermentation technology to create unique skincare products.
- Zero Preservatives
- Consumers are increasingly looking for clean beauty products with natural ingredients and zero preservatives, which presents an opportunity for businesses to innovate in this space.
- Biotech Treatment
- The use of biotech treatment in skincare products is an intriguing trend, and companies can explore ways to leverage this technology to create more effective and safe products.
Where This Applies
- Beauty and Personal Care
- The beauty and personal care industry can leverage fermented beauty and zero-preservative trends to create new skincare products that appeal to health-conscious consumers.
- Biotechnology
- The biotech industry has an opportunity to explore the use of biotech treatment in skincare and beauty products, which could open up new markets for their products.
- Natural Food and Beverage
- Natural food and beverage companies can explore ways to use fermentation technology to create natural skincare and beauty products, which could appeal to customers looking for clean beauty products.
