Although Fendi has always lacked, in my opinion, the sophistication and glamor of Chanel, Karl Lagerfeld incorporated the subtle sexiness of his other label into the Fendi Spring 2012 collection.
Debuting super-oversize sunglasses in pastel shades to stay right on season, Karl Lagerfeld introduced a level of sophistication that is rarely seen at the brand during the Fendi Spring 2012 show.
The models walked down the runway with eye makeup in bright gold shades that peeked out of their sunglasses, adding an almost cartoon-ish, animated look. The silhouettes were less overtly sensual than usual, with high, narrow waists and skirts that flare out at the knee.
Most notably, the Fendi Spring 2012 collection debuted cut-out shoulders as the new "it" look of the season, surely much to the delight of conservative women everywhere.
Key Themes Behind This Trend
- Pastel Sunglasses
- Opportunity to innovate by creating more sophisticated and subtle colors for sunglasses to catch up with fashion trend.
- Gold Eye Makeup
- Opportunity to innovate by offering bolder and more unique eye makeup line that can complement colored sunglasses and add more creativity to makeup look.
- Cut-out Shoulders
- Opportunity to innovate by creating new, visually-appealing and comfortable designs that feature cut-out shoulders for dresses, tops, and other clothing items.
Where This Applies
- Fashion
- The fashion industry can embrace these trends and create new lines of eyewear, makeup, and clothing items that feature the latest fashion designs.
- Beauty
- The beauty industry can develop new eye makeup products and colors that can complement pastel sunglasses and create new makeup looks that can set trends.
- Accessories
- The accessories industry can create fashionable and sophisticated eyewear designs that cater to different customer preferences and fashion trends.
