NVIDIA announced a new campaign to promote its GeForce RTX 30-series graphics cards titled the 'Face your Demons' campaign. As part of this promotion, customers who purchase eligible RTX 30-series GPUs from participating retailers will be able to receive two free games from NVIDIA.
The included free games are 'Ghostwire: Tokyo' and 'Doom Eternal,' both of which place an emphasis on facing demonic threats and saving the remainder of the human race, which is where the name Face your Demons comes from. In addition to these two games, NVIDIA is also giving customers access to both DLC expansion packs to Doom Eternal, providing a generous amount of content to new customers.
The promotion is valid with sales of NVIDIA's high-end graphics cards only, including the RTX 3080, 3080 Ti, 3090, and 3090 Ti models.
Image Credit: NVIDIA
Key Themes Behind This Trend
- Graphics Card Bundle Promotions
- Offering free games with graphics card purchases could become a trend for companies looking to incentivize purchases of high-end computer components.
- Doomsday-themed Gaming Promotions
- Promotions featuring games with apocalyptic themes such as demon attacks could become a trend for companies aiming to appeal to gamers interested in edgier gaming content.
- Accessory Bundle Promotions
- Companies could offer promotions that bundle in game accessories such as headsets or controllers to further incentivize high-end computer component purchases.
Where This Applies
- Gaming
- The gaming industry, particularly high-end computer component manufacturers, can use this promotion tactic to increase sales and incentivize purchases.
- Computer Hardware Retail
- Retailers specializing in the sale of computer hardware components could benefit from offering promotions in an effort to compete with larger retailers such as Amazon and Newegg.
- Digital Downloads
- Digital download platforms such as Steam and GOG could offer their own promotions in partnership with computer component manufacturers to increase sales and incentivize purchases.
