SUPRA unveils its latest ESTATE pack of militaristic footwear designs that correlates to the Fall/Winter 2019 season. The capsule introduces two silhouettes in total and the color palette is spotlighted by green and black to deliver a utilitarian design language.
The silhouettes include the Factor Ensure and the Stanhope, joining the Pecos that made its debut back in August this year. The Stanhope is a modern model of the jungle boot with paneling accents and construction of full-grain leather material blended with ripstop nylon for waterproof elements. The Endure is also water-repellent held together with a single-pull lacing system. The Pecos rounds out the completed pack with the construction of full-grain leather for rugged looks, mesh for breathability, and nubuck.
Image Credit: shoottocreate / Highsnobiety / Sage
What Makes This Trend Stand Out
- Militaristic Footwear Designs
- Opportunity for disruptive innovation: Designing rugged and waterproof footwear with utilitarian design language for outdoor enthusiasts and adventure seekers.
- Water-repellent Technology
- Opportunity for disruptive innovation: Developing advanced water-repellent materials and technologies for use in footwear, expanding its application to other industries.
- Single-pull Lacing System
- Opportunity for disruptive innovation: Creating efficient and user-friendly lacing systems for various types of footwear, offering convenience and improved functionality.
Sectors Adopting This
- Outdoor Gear Industry
- Opportunity for disruptive innovation: Integrating advanced materials and design elements into outdoor gear, providing enhanced performance and durability.
- Fashion Industry
- Opportunity for disruptive innovation: Incorporating militaristic design aesthetics in fashion, creating a new trend and offering unique style options for consumers.
- Sports and Athleisure Industry
- Opportunity for disruptive innovation: Introducing rugged and versatile footwear designs for sports and athleisure activities, combining style with functionality.
