Every Good Game, conveniently abbreviated to eGG, is a newly rebranded eSports channel that will show nothing but dedicated eSports content 24 hours a day, 7 days a week. The channel is the successor to Astro's old channel 808.
Channel 808 has already aired a wide variety of eSports events including the International 2015 Defense of the Ancients 2 tournament as well as numerous tournaments covering titles such as League Of Legends, Hearthstone and Starcraft II. With the channel's reincarnation as a 24-hour eSports channel, it will now be able to show other games including Counter Strike: Global Offensive, Street Fighter and Pro Evolution Soccer.
It's clear that eSports is set to become a massive global business, which is why Astro's decision to offer a dedicated eSports channel is both prescient and profitable.
What's Driving This Trend
- Dedicated Esports Channels
- The rise of dedicated eSports channels represents an opportunity for media companies to tap into the growing demand and offer round-the-clock eSports content.
- Global Esports Industry
- The growth of eSports into a multi-billion dollar industry creates opportunities for companies in various sectors, including technology, entertainment, and marketing.
- Expansion of Esports Titles
- The expansion of games covered by dedicated eSports channels presents opportunities for game developers to broaden their audience and potentially increase their revenue.
Who This Affects Most
- Media
- Media companies, especially those with existing sports channels, have the opportunity to capture the growing eSports fanbase by creating dedicated channels.
- Entertainment
- The rise of eSports presents an opportunity for entertainment companies to develop content that caters to the growing eSports audience.
- Gaming
- Developers can capitalize on the growth of eSports by creating games that are specifically designed for competitive play and partnering with dedicated eSports channels to promote their titles.
