The Elsa Brisinger for Elle Sweden August 2012 editorial features an extremely autumn looking spread mixed with mystical features. Brisinger is captured in the heart of a forest that has already been affected by a temperature drop and trees that are slowly changing and losing their leaves. Dressed in incredibly rich colors, fabrics and patterns, the gorgeous apparel showcased in the Elle Sweden editorial is perfect alongside the autumn forest.
The Autumn spread is tinged with little bits of magic. From Brisinger dressed as Queen of the forest to her fairy-like portrayal in some of the photos, the magical element of the spread has definitely been emphasized. Dripping with the best maroons and colors of the upcoming Fall 2012 season, the Elsa Brisinger for Elle Sweden editorial is a naturally gorgeous spread to check out.
Key Themes Behind This Trend
- Mystical Fashion
- There is an opportunity for fashion brands to incorporate more mystical and whimsical elements into their collections for autumn.
- Forest-inspired Marketing Campaigns
- Brands could create marketing campaigns that take inspiration from autumn forests to appeal to consumers' desires for natural, environmentally friendly products and experiences.
- Seasonal Color Palette Trend
- There is an opportunity for brands to capitalize on the traditional autumn color palette, including rich maroons and earthy tones, in their products and marketing campaigns.
Where This Applies
- Fashion
- Fashion designers and brands can leverage the mystical and woodland fashion trends for their upcoming autumn collections to stand out and engage consumers with more magical elements.
- Marketing
- Consumer brands may develop marketing campaigns closely inspired by autumn forests and take advantage of the whimsical elements of the season to appeal to customers' environmental feelings and aspirations.
- Home Décor
- Furniture and home décor firms could incorporate the earthy, mystical, and autumn-inspired elements of the season in their products to update their offering and align with the trending seasonal styles.
