To some, the ELLE Poland 'Zloto dla Zuchwalej' editorial won't seem like it is presenting any regal looks in spite of the use of a bejeweled crown. Yet upon closer inspection, the casual chic ensembles are fit for a youthful royal looking to fit in with the rest of the crowd. Of course, statement pieces such as golden gowns and winged heels will have them standing out no matter what.
Shot by photographer Magdalena Luniewska on location and in studio, the ELLE Poland 'Zloto dla Zuchwalej' editorial stars model Magdalena Frackowiak, don't get the two confused. It appears in the September 2013 issue of the magazine. The sexy yet elegant looks feature the designs of such labels as Givenchy, Isabel Marant and Valentino, all of which were chosen by fashion director Ina Lekiewicz.
Why This Trend Is Growing
- Youthful Royalty Style
- Design chic ensembles fit for a youthful royal, using statement pieces, such as bejeweled crowns and golden gowns that will make them stand out.
- Casual Chic with a Twist
- Combine casual looks with avant-garde styles to create an edgy twist that appeals to a younger audience.
- Mixing High-end Fashion with Accessibility
- Incorporate high-end fashion from labels such as Givenchy and Valentino into everyday clothing to create accessible yet statement-making looks.
Industries Being Reshaped
- Fashion and Apparel
- This editorial showcases how established fashion labels such as Givenchy, Isabel Marant, and Valentino are still relevant in the mainstream market, creating opportunities for new and innovative designers to thrive.
- Photography and Styling
- The use of both location and studio photography, along with the stylist's creative vision of mixing casual and high-end fashion, presents opportunities for photographers and stylists to push boundaries and create editorial narratives that break the mold of traditional fashion photography.
- Digital Media and Marketing
- The youthful and edgy approach of this editorial can be translated into innovative marketing campaigns, particularly for brands targeting a younger demographic, that promote accessible luxury and high-end fashion as a statement of personal style.
