Model Mother-Daughter Editorials

ELLE Brazil 'Fashion DNA' Stars Georgia May Jagger and Jerry Hall

The ELLE Brazil 'Fashion DNA' editorial is aptly titled since it stars famous mother and daughter duo Georgia May Jagger and Jerry Hall. It is easy to see where the former got her good looks and smoldering stare from. At 57, the American model and actress has yet to age, as far as anyone is concerned. Appearing on the cover of the August 2013 issue of the magazine, it is hard not to take notice.

Shot in studio against a basic backdrop by photographer Max Abadian, the ELLE Brazil 'Fashion DNA' editorial was styled by Rita Lazarotti. She pulled a range of youthfully sophisticated pieces that boasted animal prints, dark colors and jewelled accents. The looks were complemented with red lips.

Mother-daughter Editorial Trend
Opportunity for brands and magazines to feature mother-daughter pairs in their editorials, showcasing their unique style and genetic similarities.
Fashion DNA Trend
Emerging trend of capturing the essence and genetic inheritance of fashion icons through editorials and campaigns, emphasizing the influence of genetics on style.
Youthful Sophistication Trend
Growing demand for fashion that combines youthful elements with sophisticated aesthetics, creating a unique and contemporary style.

Industries Being Reshaped

Fashion Photography
Innovative photographers can explore creative concepts that incorporate family connections and DNA-inspired themes in fashion editorials.
Fashion Brands
Opportunity for fashion brands to collaborate with mother-daughter duos, creating campaigns that highlight both the generational divide and shared style sensibilities.
Magazine Publishing
Magazines can capitalize on the mother-daughter editorial trend by featuring iconic pairs and exploring the dynamics of shared style and genetic influence.
SCORE
4.7 out of 10
GENDER
10% Men90% Women
MARKETTop markets: South America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 60%
Activity 72%
Freshness 8%

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