The 'Elena Burenina' Lookbook is Makeup Free

 - Aug 4, 2010   Updated: Apr 20 2011
References: &
The 'Elena Burenina' lookbook from Julia Che is stunning, since it focuses on the model's natural beauty.

The young model shows off her talents and whimsical nature on the beach. The 'Elena Burenina' portfolio is sensational, highlighting a model who is destined to be on the front page of high-end fashion magazines in the near future.

Implications - It is a mantra in the cosmetics industry that the best makeup will make someone look like they're wearing no makeup at all. This concept has been taken literally as of late as the antidote to over-Photoshopped photography that ha reigned supreme in tabloids and fashion editorials. Today's consumer seeks what people always have: honesty.