Killacycle Goes 0-60 in 1 Second
Going Like Sixty — November 14, 2007 — Autos
References: newlaunches
Line up over 900 super duper batteries and design a way for them to power a motor that generates 350 horsepower and you have Killacycle. It has already set speed records for electric power by reaching over 150 mph in a quarter mile, overpower (couldn't resist) gas powered two wheelers.
Implications - The need for speed has been a fascination for humans for almost an eternity. In racing, sponsorships fuel the sport and the racers. Having unique sponsorships for a business will give valuable exposure and strengthen a brand's personality. When businesses are looking to sponsor racers and sports enthusiasts, they must be conscious of who will represent the company best and receive the most exposure for them.
Implications - The need for speed has been a fascination for humans for almost an eternity. In racing, sponsorships fuel the sport and the racers. Having unique sponsorships for a business will give valuable exposure and strengthen a brand's personality. When businesses are looking to sponsor racers and sports enthusiasts, they must be conscious of who will represent the company best and receive the most exposure for them.
Trend Themes
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Electric Dragbikes — There is an opportunity to invest in the development of electric-powered motorcycles to compete against gasoline-powered ones and create a new market in the motorcycle industry.
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Superior Battery Technology — There is an opportunity for innovation in the development of high-capacity batteries that can replace gasoline as a power source for vehicles.
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Sports Sponsorships — There is an opportunity to sponsor sports enthusiasts and racers for brand exposure and personality building for businesses.
Industry Implications
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Motorcycle Industry — The motorcycle industry can create an entirely new market for electric-powered motorcycles and invest in research and development of superior batteries.
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Battery Industry — Battery companies can invest in the development of high-capacity batteries that can replace gasoline as power sources for vehicles.
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Marketing Industry — Marketing firms can promote sponsorship opportunities and focus on finding the right person to represent a brand well and gain them maximum exposure.
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