'Arkadium' has launched a new elderly-friendly gaming subscription service that provides easy opportunities for elders to enjoy casual gaming. 'Arkadium Advantage' is a giftable subscription, so it can be provided without a complicated setup process as well.
Arkadium noted that the number of players age 55 and older have grown by a factor of 200% in the last two years. Capitalizing off this market, Arkadium Advantage features a curated set of games for all ages. Aside from simple games like Solitaire, Arkadium Advantage will also include games like 'Bubble Shooter' and 'Block Champ,' which are intuitive and easy to learn, providing hours of engaged brain activity.
Gaming has been shown to be a viable method for elders to maintain brain activity and brain health through positive stimulation, and Arkadium Advantage makes the entire process from setup to gaming easy and convenient for all. On top of this, the service will cost only $30 annually or $4 monthly, and subscribers will receive a 15% discount across the Arkadium store.
Image Credit: Arkadium
Key Themes Behind This Trend
- Elderly-friendly Subscriptions
- Creating more subscription services that cater to the elderly can tap into a rapidly growing market.
- Brain Health Gaming
- Developing games that target brain activity and health can tap into the elderly gaming market.
- Giftable Gaming Subscriptions
- Offering giftable subscriptions can provide a new way to market to the elderly gaming demographic.
Where This Applies
- Gaming Industry
- The gaming industry can create more elderly-friendly games and subscriptions to cater to a growing market.
- Healthcare Industry
- The healthcare industry can incorporate gaming into brain health programs for the elderly.
- Gift Industry
- The gift industry can market to the elderly demographic with giftable gaming subscriptions.
