The Azara Foundation and fashion photographer Gaby Herbstein want to shock you into respecting the Earth with the Ecological Footprint Calendar. The stunning eco calendar features famous Latin personalities who attempt to deliver a variety of environmental awareness issues, from global warming to clean energy.
January's featured Latin star happens to be a famous sexologist, so I'm sure the Ecological Footprint Calendar is bound to get a lot of attention.
Implications - Ad campaigns like this are an interesting way that photographers and entertainers are attempting to affect the way the public views environmentally friendly living. This is decidedly opposed to the traditional PSA route, but may be more effective because for the average uninformed potential environmentalist, this is a more personalized way of discussing the effects of eco-unfriendly living.