Durable helmets are especially important in preventing injuries during daily commutes and they are absolutely necessary for urban areas with dense traffic. That being said, American cycling brand Bontrager recently released the 'WaveCel' which is a product that is expected to be "48 times more likely to prevent concussions than standard foam versions."
For the incredibly durable helmet, Bontrager uses a special shock-absorbing material that is held to be "the most advanced helmet technology ever designed." In developing the product, Bontrager took into consideration the typical falling manner of riders. The durable helmet has a responsive cell structure that "bends to absorb some of the frictional force" and then effectively disperses it throughout, lessening the impact in a specific area of the skull.