Book-Inspired Toy Lines

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Playmates Toys Taps Dungeon Crawler Carl for Inspiration

— February 14, 2026 — Business
Playmates Toys has created a new line of collectibles under the fictional branding of the Borant Corporation, based on the popular LitRPG book series Dungeon Crawler Carl by Matt Dinniman. This inaugural collection includes a range of products such as six-inch articulated figures under the banner 'Dungeon Crawler: World Earth Collectible Crawlers,' diorama-style World Earth Dungeon Highlight Statue scenes packaged as blind boxes, mystery 'loot boxes' containing small figures and accessories, the Princess Donut plush, and the World Earth Trading Cards.

The Dungeon Crawler Carl books constitute a science-fiction and fantasy series that follows a man and his cat as they are forced to navigate a deadly, gamified dungeon after Earth is destroyed for an intergalactic reality show. The first wave of products is scheduled for release in the summer and fall of 2026.

Image Credit: Playmates Toys

Trend Themes

  1. Book-to-toy Ip Transmedia — Blending narrative-rich book IP with physical toys creates opportunities to extend storytelling into collectible ecosystems that deepen fan engagement across media.
  2. Litrpg Merch Gamification — The rise of LitRPG-inspired products links game mechanics and loot-driven reward structures to merchandise, enabling product lines that mirror in-story progression and rarity models.
  3. Blind-box and Mystery Collectibles — Collectors responding to blind-box and loot-box formats drive secondary markets and subscription models centered on surprise, rarity, and community-driven trading dynamics.

Industry Implications

  1. Toy Manufacturing — Manufacturers integrating articulated figures, diorama playsets, and plush from niche fiction can shift production toward limited-run, IP-authentic runs that command premium pricing.
  2. Publishing — Publishers leveraging successful genre novels for licensed merchandise can expand revenue streams by coordinating release windows, tie-in lore, and collectible-driven editions.
  3. Gaming and Collectibles Retail — Retailers specializing in gaming and collectibles may evolve inventory strategies to support blind-box drops, event-exclusive items, and community-driven secondary sales that transform store traffic patterns.
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