Mirth Provisions Creates a Cannabis-Infused Drink Line Called Legal
Meghan Young — September 4, 2014 — Lifestyle
References: mirthprovisions & fastcoexist
Move over beer, drinkable marijuana is here. Those who have never really been a fan of brownies will appreciate this alternate way of ingesting they're favorite mind-bending drug. Cheekily dubbed 'Legal,' the line of cannabis-infused drinks will also provide people with a sense of security when it does come to using it. After all, drinkable marijuana does away with the telltale signs of smoke and smells.
Created by Mirth Provisions, a Washington-based company that makes edible marijuana products, drinkable marijuana is currently on the market. Available in four flavors: Sparkling Rainier Cherry, Sparkling Lemon Ginger, and Sparking Pomegranate. According to the creators, each flavor offers a different kind of high. Each bottle contains no more than 10 mg of cannabis per serving size, which is the legal amount in Washington and Colorado.
Created by Mirth Provisions, a Washington-based company that makes edible marijuana products, drinkable marijuana is currently on the market. Available in four flavors: Sparkling Rainier Cherry, Sparkling Lemon Ginger, and Sparking Pomegranate. According to the creators, each flavor offers a different kind of high. Each bottle contains no more than 10 mg of cannabis per serving size, which is the legal amount in Washington and Colorado.
Trend Themes
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Drinkable Marijuana — The trend of cannabis-infused drinks could disrupt the alcohol industry by providing an alternative to traditional drinking experiences.
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Cannabis Edibles — The trend of cannabis-infused edibles (including drinkable ones) could disrupt the pharmaceutical industry by providing an alternative to prescription painkillers.
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Wellness Drinks — The trend of cannabis-infused wellness drinks could disrupt the health and wellness industry by offering a natural alternative to traditional medicines.
Industry Implications
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Alcohol — Drinkable marijuana could disrupt the alcohol industry by providing a new category of beverage for those seeking alternative experiences.
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Pharmaceuticals — Cannabis-infused edibles (including drinkable ones) could disrupt the pharmaceutical industry by providing a natural alternative to prescription painkillers.
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Health and Wellness — Cannabis-infused wellness drinks could disrupt the health and wellness industry by offering a natural alternative to traditional medicines.
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