Drink ReNude is an LA-based health and wellness brand that offers a mushroom-based drink powder that makes it easy for coffee lovers to swap their sugar-laden flavored latte or mocha for a healthier alternative that will give them that energy boost without the jitters.
The brand's Chagaccinos are made with wild foraged chaga, organic cocoa from Peru, organic ceylon cinnamon, and monk fruit. Together, these ingredients offer a boost of adaptogens to support immunity, improve energy levels, and even help to combat the signs of aging. The drink mix is also vegan and keto-friendly, free of gluten, has no sugar, and contains no artificial or "natural" flavors.
Chagaccinos can be enjoyed with a double shot of espresso and some streamed milk, or over ice.
Why This Trend Is Growing
- Mushroom-based Drinks
- There is an opportunity for beverage industry players to create mushroom-based drink alternatives that provide health benefits and promote wellness like ReNude's Chagaccinos.
- Adaptogens in Foods
- There is an opportunity in the food industry to incorporate adaptogens like chaga into products to support immunity, improve energy levels, and even help to combat the signs of aging.
- Healthy Coffee Alternatives
- Businesses can create health-focused coffee alternatives such as mushroom-based drink powders that are vegan, keto-friendly, gluten-free, with no sugar and artificial flavors.
Industries Being Reshaped
- Food and Beverage
- The food and beverage industry can benefit and create opportunities from incorporating adaptogens and brew alternatives in food products and beverages.
- Health and Wellness
- The health and wellness industry can expand, develop and promote products that incorporate adaptogens or mushrooms to consumers in the form of supplements, food, or beverages.
- Alternative Health Supplements
- There is an opportunity to create health supplements using mushrooms that may have anti-aging and adaptogenic benefits, as demonstrated in ReNude's mushroom-based drink powders.
