Ideas
Explore the world's #1 largest database of ideas and innovations, with 462,655 inspiring examples.
Trend Reports
Discover why 1,243 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 320,976 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,243 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 320,976 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,215 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 462,655 cutting edge ideas.

City Conservation Cups

The Drink NYC Tap Water Glassware Encourages Turning on the Faucet

— May 1, 2011 — Eco
The Drink NYC Tap Water Glassware from Fishs Eddy is a reminder for local New York City residents that it's okay to drink the water from their faucets. Having these cups in your cupboard, even if you don't live in the Big Apple, would also remind you that your city's water is also more than likely safe to consume.

Included in the Drink NYC Tap Water Glassware product line are 12-oz cups, a 40-oz decanter and coasters that come in a set of 10. Instead of wasting money buying bottled water, if you take the Drink NYC Tap Water Glassware, you'll also reduce the amount of plastic bottles you throw away. If you don't like the taste of water, you could always make some juice or iced tea to fill these cups.
Trend Themes
1. Tap Water Glassware - There is an opportunity for glassware companies to capitalize on sustainable, eco-friendly alternatives to single-use plastic water bottles.
2. Drinking Water Conservation - Water companies can encourage responsible water consumption and conservation by promoting tap water as a safe and reliable source.
3. Eco-friendly Living - The trend towards sustainability and reducing waste is creating opportunities for businesses to develop eco-friendly alternatives, such as glassware instead of plastic bottles.
Industry Implications
1. Glassware Manufacturing - Glassware manufacturers can explore sustainable glassware lines, like the Drink NYC Tap Water Glassware, to meet the growing demand for eco-friendly alternatives.
2. Water Conservation - Water conservation agencies and companies can partner with organizations, like Fishs Eddy, to promote tap water as a safe and sustainable option.
3. Eco-friendly Products - The consumer trend towards eco-friendly living presents opportunities for businesses to create sustainable products, such as glassware, that align with customer values.
1.9
Score
Popularity
Activity
Freshness