The DQM New York FW10 Collection Taps Pro Skaters as Models

 - Oct 22, 2010
References: dqmnewyork & lifelounge
The DQM New York FW10 lookbook makes a smart move. By using the very people they're marketing to, they show exactly what kind of lifestyle their clothes are fit for. By tapping the pro skaters Brian Delatorre, Curtis Rapp, Pat Cook, Ben Bartle Carter Donnel, Dan Forkin and Rob Harris, they also gain authenticity and respect.

Photographed by founder and photographer of Slap magazine, Lance Dawes, the DQM New York FW10 lookbook offers a great look into what the line has to offer.