Many retailers have wondered how to support individuals during the hardships of the COVID-19 pandemic and companies like Marks & Spencer are anticipating the needs of consumers in unique ways like initiatives like these downloadable teaching resources. To achieve this, the retailer used its archive 'Marks in Time.'
The content offered through the downloadable teaching resource includes short films, lesson plans, classroom slides, worksheets, teacher's notes, image packs, and more. The content boasts various segments like 'Packaging: Discover & Design - Design & Technology,' 'Fabric & Fashion - Science,' What's On My Plate? - History,' and so on.
Knowing that many children are, or will be, required to remain at home, Marks & Spencer has also included a special category to support learning at-home which incorporates "lots of fun activities using things that you'll find around the house."
Image Credit: Marks & Spencer
Key Themes Behind This Trend
- Archive-based Teaching Resources
- There is an opportunity for retailers to create teaching resources that utilize their company archives to provide unique and engaging content for students.
- At-home Learning Support
- Companies can create downloadable resources to provide learning support for children who are required to stay at home, including using household items.
- Multidisciplinary Content
- There is a trend towards offering teaching resources that integrate various subjects, allowing for a more complete and comprehensive learning experience.
Where This Applies
- Retail
- Retailers can utilize their archives to create engaging teaching resources for students learning at home.
- Education
- The creation and distribution of downloadable teaching resources can support at-home learning for students in various learning situations.
- Technology
- Incorporating technology such as short films and classroom slides into downloadable teaching resources can make learning more interactive and engaging for students.
