As a test run for alternative ways to bring delicious pizza to customers, Domino's DomiCopter -- a robotic remote controlled helicopter -- took the place of the typical delivery boy and dropped pizzas off at several doorsteps.
Domino's DomiCopter is without a doubt a great marketing gimmick. Shaped like a helicopter with a camera that catches all the delivery footage, the DomiCopter can soar fast over houses and promises to deliver a warm pizza to your doorstep. Domino's is clearly showing competitors that they will stop at nothing to deliver its signature pizza to its customers. While the DomiCopter is a bit tricky to steady and maneuver, it'll definitely get pizza to people faster and avoid traffic.
My question to Domino's is, will my pizza be ruined if it's raining?