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UNIF's Doll Dress Pays Homage to Wednesday Addams

— August 27, 2014 — Fashion
Channel everyone's favorite spooky style icon Wednesday Addams in UNIF's black and white doll dress. The edgy label's chic frock makes a seamless transition from day to evening and can be worn just about anywhere.

Whether attending a university lecture, a rock concert or an intimate dinner date, one is sure to get noticed in this darkly demure ensemble.

UNIF's Wednesday Addams-inspired doll dress features a short hemline and a full skirt that widens from the waist down. Its neckline is accented with an over-sized lace collar and matching sleeve detailing. These lace elements adds a vintage touch to the sophisticated and girly dress.

Moreover, the babydoll ensemble is made from a blend of cotton, synthetic and spandex materials that are durable and structured.

Trend Themes

  1. Spooky-chic Fashion — Opportunity for fashion brands to create more alluring spooky outfits for fashion-conscious individuals.
  2. Retro-inspired Outfits — Opportunity for fashion brands to create more retro-inspired outfits for fashion-conscious individuals who love vintage touches.
  3. Day-to-night Fashion — Opportunity for fashion brands to create more versatile outfits that can be worn from day-to-night for fashion-conscious individuals with busy schedules.

Industry Implications

  1. Fashion Retail — Fashion retail companies can leverage the demand for spooky-chic fashion by creating more stylish ensembles like the UNIF's doll dress.
  2. Vintage Clothing — The growing interest in vintage-inspired outfits can be capitalized by vintage clothing companies to curate unique retro-inspired styles like the UNIF's doll dress.
  3. E-commerce — E-commerce companies can utilize the trend of day-to-night fashion to advertise and sell more versatile fashion clothes suitable for every occasion.
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