Collaborative Graphic Streetwear Series

Dockers and Zalando Join Forces on a New Collection

Dockers and Zalando work in collaboration on a new collection of streetwear for the season. The fashion duo unveils the looks on the streets of Berlin for its latest campaign. It spotlights the basics of streetwear and captures moments of city life and hanging out with friends.

Some of the looks are soft and simple for a versatile design language, which is true to Docker's brand. The capsule continues with effortless looks in the form of sweaters and casual buttoned tops to broaden its range in a minimal manner. The apparel also features a slew of relaxed tees, hoodies, classic chinos, and cargo pants with items that are perfect for the skate park as well.

Image Credit: Other, Bastian Theirry

Collaborative Graphic Streetwear
Dockers and Zalando collaborate on a new collection of streetwear with versatile and effortless looks.
Soft and Simple Design Language
The collection focuses on soft and simple designs to broaden Docker's range in a minimal manner.
Relaxed Tees and Hoodies
The apparel includes a variety of relaxed tees and hoodies, perfect for casual and comfortable wear.

Industries Being Reshaped

Fashion
The fashion industry can explore collaborative partnerships to enhance their streetwear collections.
E-commerce
E-commerce platforms like Zalando can collaborate with fashion brands to offer exclusive streetwear collections.
Skateboarding
The skateboarding industry can benefit from streetwear collaborations that offer comfortable and stylish apparel for skaters.
SCORE
4.6 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Europe
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 65%
Activity 55%
Freshness 19%