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School District-Inspired Streetwear

Honor the Gift Continues to Grow its District Collection

— October 4, 2022 — Lifestyle
Russell Westbrook's Honor the Gift fashion label launches new additions to grow its District collection for the Fall/Winter 2022 season. The capsule is inspired by the Unified School Districts across Los Angeles as Westbrook implements seven new colorways to the brand that highlight collegiate themes.

It is described to be a 'presage to the future' The new colors include bone, olive green, maroon, mustard, brown, tan, and black. The capsule also highlights sustainable manufacturing themes with vegan leather seen along with plush cable-knit sets, graphic tees, fitted caps, and varsity jackets. One of the standout items in the range is the cardigan that is detailed with the brand's 'H' logo and panther mascot along the back.

Image Credit: Honor the Gift
Trend Themes
1. Unified School District Streetwear - Opportunity for fashion brands to collaborate with local school districts for unique and nostalgic designs.
2. Collegiate-inspired Capsules - Potential for more clothing lines to draw inspiration from university colors and themes.
3. Sustainable and Vegan Streetwear - Growing trend towards ethical and eco-friendly fashion, particularly in streetwear culture.
Industry Implications
1. Fashion Industry - Opportunity for fashion brands to collaborate with local school districts for unique and nostalgic designs while incorporating sustainable and vegan-friendly materials.
2. Education Industry - Potential for school districts to explore collaborations with fashion brands to promote school spirit and generate revenue.
3. Athletic Apparel Industry - Opportunity for athletic apparel brands to expand their offerings and draw inspiration from collegiate colors and themes for streetwear collections.
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