Bewitching Cosmetic Collaborations

Colourpop Cosmetics Created a Disney Hocus Pocus Collection

The Disney Hocus Pocus Collection by Colourpop Cosmetics is entirely inspired by the classic Halloween movie and it includes all of the essentials for creating stunning seasonal and costume looks. The movie-inspired makeup collection includes everything from an eyeshadow palette and sets of false eyelashes to gel eyeliner pencils and lip kits, all of which take inspiration from the Sanderson sisters Winifred, Mary and Sarah.

One of the standouts from the collection is the eyeshadow palette, which is full of fall shades in a mix of matte and metallic finishes. The palette is packed with cozy colors with names like Coven, Full Moon and Brew Potion, and they pair well with the Boss Witch Faux Lash sets and the color-coordinated liners.

Image Credit: Colourpop Cosmetics

Movie-inspired Makeup Collections
There is an opportunity for other cosmetics brands to create limited edition makeup collections inspired by popular movies or TV shows.
Fall-themed Cosmetics
There is an opportunity for cosmetics brands to create seasonal makeup collections inspired by autumn.
Collaborations with Entertainment Brands
There is an opportunity for brands to collaborate with popular movies, TV shows, or other entertainment brands to create limited edition products.

Who This Affects Most

Cosmetics Industry
The cosmetics industry can collaborate with entertainment brands and create limited edition movie-inspired makeup collections.
Entertainment Industry
The entertainment industry can collaborate with cosmetics brands to create branded makeup and beauty products and offer them to fans as part of merchandise.
Retail Industry
The retail industry can capitalize on seasonal trends and offer consumers themed products like fall-themed cosmetics to target holiday shoppers.
SCORE
1.8 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America
GENERATION
  • Gen Alpha
  • Gen X
  • Gen Z (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 23%
Activity 21%
Freshness 9%

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