The Diesel Pride collection launches in collaboration with 'Only The Brave Foundation' to further support the cause as World Pride approaches. The main goal of the collaborative capsule is to bring awareness to the community and to promote tolerance and push for global equality.
A portion of the proceeds will be directed to the Stonewall Inn Gives Back Initiative as well. The collection is comprised of 20 pieces in total, all of which boast the same rainbow theme to celebrate Pride. There are tees, hoodies, swimwear, socks, and more. Some pieces are brighter than others, but all of the items are highlighted with "Pride" in place of where "Denim" would be. A standout item in the range is the swim shorts and matching hoodie rendered in bright yellow and accented with rainbow branding.