Angular Desert Campsites

3andwich Design Builds Facilities for a Desert Campsite in China

Chinese studio 3andwich Design embarked on a project to conceptualize new facilities for a desert campsite in the Ningxia Hui Autonomous Region. Recently, the project was completed.

Two brand new structures adorn the sandy landscape. The Lishui-based studio drew inspiration from desert history and myths. One of the buildings is described as "a half-buried jewelry box" and features a weather steel shell that subtly blends with the environment. The other building features a stack of white cubic forms, adding a geometric curiosity to the project. 3andwich Design also included a "matching canopy structure" nearby. The new additions to the desert campsite include catering facilities, storage, a multifunctional hall, and—of course—the outdoor stage which is 'housed' by the canopy structure.

The project was embarked on in response to the recent desert tourism boom.

Image Credit: Jin Weiqi

Desert Tourism
The recent desert tourism boom presents an opportunity for the development of innovative facilities and structures that blend with the environment.
Weather Steel
The use of weather steel shell in building design presents an opportunity for a sustainable and aesthetically pleasing solution in desert environments.
Geometric Architecture
The use of geometric forms and shapes in building design presents an opportunity for unique and visually appealing structures in desert landscapes.

Industries Being Reshaped

Tourism and Hospitality
The boom in desert tourism presents a disruptive innovation opportunity for companies to develop new facilities and experiences for travelers.
Architecture and Design
The use of weather steel and geometric forms presents an opportunity for architects to design sustainable and visually impactful structures that blend with the desert environment.
Construction and Materials
The innovation of sustainable and eco-friendly materials, such as weather steel, for construction in desert environments presents a disruptive opportunity for the construction and materials industries.
SCORE
4.8 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 88%
Activity 43%
Freshness 12%

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