Indulgent Stone-Covered Watches

The New de Grisogono Watch is Sugarcoated in Stones and Luxury

These temptress de Grisogono watches are not called Sugar for no reason. They are not merely eye candies but are also irresistible time pieces for women who are allured by the sparkle and shine of precious stones.

The watches are completely covered in the stones they feature, which range from white diamonds, emeralds and orange and blue sapphires. The case, dial, clasp and the back of the case all dazzle with these gorgeous stones and are color-coordinated, which make them a safely monochromatic accessory to complement outfits. The clever design of the watch faces makes it look as though the abundance of the stones used is spilling out of it.

The ravishingly elegant and indulgent de Grisogono's Sugar collection is a must-have for luxury watch enthusiasts and is priced at $142,000.

Luxury Watches
Opportunity for disruptively innovative luxury watch designs that incorporate precious stones as the main feature.
Monochromatic Accessories
Opportunity for disruptively innovative accessories that are color-coordinated and covered in stones to create a visually appealing, monochromatic look.
Indulgent Timepieces
Opportunity for disruptively innovative timepieces that combine elegance and luxury with the allure of precious stones.

Sectors Adopting This

Luxury Fashion
Opportunity for disruptively innovative luxury fashion brands and designers to create accessories that incorporate precious stones in unique and visually stunning ways.
Jewelry
Opportunity for disruptively innovative jewelry brands to create watches that are completely covered in stones for a luxurious and glamorous look.
High-end Retail
Opportunity for disruptively innovative high-end retailers to offer indulgent timepieces that appeal to luxury watch enthusiasts.
SCORE
5.5 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, South America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial
  • Gen X (primary audience)
POPULARITY
Popularity 77%
Activity 79%
Freshness 8%

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