Moisture-Resistant Outdoor Blankets

The 'DÄCKE' Blanket is Ideal for Camping, Travel and More

The 'DÄCKE' blanket is an outdoor-friendly accessory for those who are looking to stay comfortable and cozy when enjoying extended time camping or traveling.

The blanket is characterized by its durable design that is resistant to water, odor and stains to keep it as fresh as possible when being used on a daily basis. The packable design of the blanket means it can be easily stored in a backpack, trunk or luggage to keep it accessible at all times. The durable rip-stop nylon will prevent tearing and holes from ever being an issue to keep it functional for years to come.

The 'DÄCKE' blanket is made using synthetic insulation, which means it's free of animal-sourced components to make it vegan-friendly.

Moisture-resistant Blankets
Opportunity to develop innovative outdoor blankets that are resistant to water, odor, and stains for improved comfort and durability during camping and travel.
Packable Design
Opportunity to create easily storable blankets that can be conveniently packed in backpacks, trunks, or luggage for on-the-go use.
Vegan-friendly Insulation
Opportunity to capitalize on the growing demand for animal-free products by producing blankets with synthetic insulation.

Industries Being Reshaped

Outdoor Apparel
Opportunity for outdoor apparel companies to expand their product range by offering moisture-resistant blankets for camping and travel.
Travel Accessories
Opportunity for travel accessory manufacturers to create packable blankets that cater to the needs of frequent travelers.
Vegan Lifestyle
Opportunity for companies in the vegan market to tap into the outdoor industry by producing vegan-friendly blankets made with synthetic insulation.
SCORE
3.0 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 44%
Activity 37%
Freshness 9%