I was just doing some random surfing and came across a couple of really intriguing pictures, of what looked like a little cardboard man in all sorts of situations.
For some strange reason, I couldn't stop looking at them. I did some research and discovered the cardborad man was a Danbo Cardboard Robot. Danbo, is a derivative of the word danboru, which is Japanese for corrugated cardboard.
Check out our gallery of Danbo Cardboard Robot pictures, then look online for literally hundreds more examples of emotive danbotography. The popularity of Danbos has lead to tons of fan created photos
What Makes This Trend Stand Out
- Cardboard Robot Photography
- The trend towards using Danbo cardboard robots in photography provides an opportunity for companies to create partnerships to produce branded cardboard figures for use on social media.
- Emotive Imagery
- The rise of emotive Danbotography highlights an opportunity for companies to create campaigns with messaging that elicits emotions to drive deeper customer engagement.
- User-generated Content
- The popularity of fan-created Danbo photos underscores an opportunity for brands to leverage user-generated content by encouraging their customers to contribute to brand-related content.
Sectors Adopting This
- Social Media
- As Danbo cardboard robots gain popularity in social media campaigns, there is a disruptive opportunity to build marketing campaigns around the cardboard figure to drive customer engagement.
- Photography
- The rise of Danbo cardboard robots highlights the potential for innovation in the photography industry, both in terms of developing new shooting trends and the production of cardboard props for professional photography studios.
- Toy Manufacturing
- The popularity of Danbo Cardboard robots presents an opportunity for toymakers to create mass-produced versions of the cardboard robot character for their customers.
