The North Face's Cyros Line Boasts Urban Style
Outdoors label The North Face recently introduced its new Cyros line as an addition to its seasonal Fall/Winter 2018 offerings to combat the colder temperatures. The new line is full of progressive pieces that blend urbanistic style elements with functional weather-combating sensibilities. The upcoming selection is a nod to the label's overarching dedication to delivering premium pieces that are durable to outdoor elements.
The Cyros line is complete with garments that have multi-wear purposes and are constructed from a range of different textile materials that can combat water and wind while remaining insulated. Some standout items in the range include the quilted scarf, the 3L New Winter Cagoule anorak and the Expedition GTX parka. The entire line dropped online at retailers, such as HAVEN, as of October 21st.
The Cyros line is complete with garments that have multi-wear purposes and are constructed from a range of different textile materials that can combat water and wind while remaining insulated. Some standout items in the range include the quilted scarf, the 3L New Winter Cagoule anorak and the Expedition GTX parka. The entire line dropped online at retailers, such as HAVEN, as of October 21st.
Trend Themes
1. Progressive Technical Outerwear - Opportunity for brands to create outerwear that blends urban style with functional weather-combating features.
2. Multi-wear Purpose Garments - Opportunity to design garments that can be worn in multiple ways, catering to the versatility and practicality needs of consumers.
3. Weather-resistant Textile Innovation - Innovation potential for textile materials that can withstand water and wind while providing insulation.
Industry Implications
1. Outdoor Apparel - Opportunity for outdoor apparel brands to create durable and stylish outerwear for colder temperatures.
2. Fashion Retail - Fashion retailers can benefit from stocking versatile outerwear that appeals to consumers looking for both style and function.
3. Textile Manufacturing - Opportunity for textile manufacturers to develop innovative materials that are weather-resistant and suitable for technical outerwear.
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