True and You's Custom Mask Kit Builds on a Base of Glacial Clay
Laura McQuarrie — September 1, 2021 — Fashion
References: betrueandyou & ellecanada
The needs of everyone's skin are slightly different and Toronto's True and You recognizes this with its custom skincare mask kit. Your Custom Mask is a solution for building a face mask that delivers just the right kinds of results and it has the potential to suit a wide range of people, regardless of age or gender.
There are options for everyone based on their skin goals, and the kit builds off of a base of detoxifying Canadian glacial clay. Using the brand's skin quiz, it's easy to see which combinations will be the most supportive for healthy-looking skin. There are targeted solutions for calming, hydrating, rejuvenating, brightening and more, thanks to the power of ingredients like avocado oil, mango butter, vitamins and melon seed oi.
There are options for everyone based on their skin goals, and the kit builds off of a base of detoxifying Canadian glacial clay. Using the brand's skin quiz, it's easy to see which combinations will be the most supportive for healthy-looking skin. There are targeted solutions for calming, hydrating, rejuvenating, brightening and more, thanks to the power of ingredients like avocado oil, mango butter, vitamins and melon seed oi.
Trend Themes
1. Customizable Skincare Solutions - Creating personalized skincare solutions is a potential disruptive innovation opportunity for the beauty industry.
2. Ingredient Personalization - Offering customizable skincare based on individual ingredients preferences could be a trend in beauty innovation.
3. Skin Quiz and Matchmaking - Developing a skin quiz and matchmaking tool to customize skincare regimens for each individual's skin type is a potential disruptive innovation opportunity for skincare.
Industry Implications
1. Beauty Industry - Customizable skincare masks kits are a potential new trend for cosmetics and skincare brands.
2. Wellness Industry - Personalized and customizable skincare solutions can be a potential disruptive innovation opportunity for the wellness industry.
3. Technology Industry - Developing a customizable skincare platform and skin quiz technology could be a trend for high-tech beauty startups.
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