Minimalist Monochrome Swimsuits

These New COS Swimsuits Have Clean Cuts for an Elegant Beach Look

In time for summer, a new selection of COS swimsuits have become available. A variety of different styles make up the collection, ensuring that all consumers are able to find a fit that's flattering on their frame. In addition, all of the pieces are affordably priced, making them a more accessible alternative to similar swimsuits that have become popular.

The majority of the COS swimsuits have monochrome color palettes, which pair perfectly with the highly simplistic cuts. While neutral hues of gray, black, white, burgundy and navy are available, there's also a number of brightly hues pieces as well, like pink and royal blue. On the other hand, there's pieces that feature clean geometric patterns on them for those that appreciate a little more variance.

Monochrome Color Palettes
Opportunity to create minimalist swimwear lines with simple and elegant color schemes.
Affordable Swimsuits
Disruptive opportunity to offer more accessible options in the swimsuit market.
Clean Geometric Patterns
Innovation potential in designing swimsuits with clean and modern geometric patterns.

Industries Being Reshaped

Fashion
The fashion industry can explore minimalist swimwear and affordable options.
Retail
Retailers have the opportunity to offer monochrome swimsuits at affordable prices.
Design
Designers can experiment with clean geometric patterns in swimwear designs.
SCORE
5.5 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 84%
Activity 74%
Freshness 8%