For many people, music is a huge part of celebrating the holidays to the fullest—to acknowledge this, Philadelphia teamed up with Spotify to offer custom Christmas cooking playlists and festive dessert recipe suggestions.
To generate a custom cooking playlist, Spotify users are invited to take a quick and easy three-question quiz. The questions aim to narrow down the desired characteristics of a dessert, a family's "holiday sound" and how one might attempt to "steal the show," such as creating a dessert with a twist, keeping it light and creamy or going for all-out indulgence. After finishing the quiz, users will be presented with recipe ideas like Cranberry-Orange White Chocolate Cheesecake or Salted Caramel Cheesecake Minis.
Along with dessert ideas that can be made with Philadelphia cream cheese, the playlists offer new renditions of holiday classics from contemporary artists like Katy Perry and Meghan Trainor.