Toronto Food Delivery App Cookin Brings Homemade Meals to Your Door
Grace Mahas — November 9, 2022 — Lifestyle
Cookin, the Toronto food delivery marketplace, brings homemade meals to your door. The city's residents can now order delicious meals prepared by home cooks and have them delivered to their doorstep. Cookin chose Toronto as its inaugural launch city because it is a world-class hub for tech talent in addition to having a fantastic food scene.
"Food has the unique ability to unite all of us together," says Michael Baruch, Co-Founder and President, Cookin. "There are now hundreds of cooks signed up to Cookin. Many of these amazing food creators used to be line cooks, sous chefs and private caterers who are looking to re-invent themselves, on their own terms, and launch their own businesses. Cookin is proud to facilitate this opportunity for them."
Through Cookin's technology, food creators can become entrepreneurs, with complete control over their own food business, including their schedule, menu, and pricing. An Ontario food handler's certification is required for cooks, as well as a kitchen inspection. The platform allows home cooks to retain 85 percent of their revenue. In Cookin's commercial kitchen, the Cookin Cloud, 70 percent of revenue will be retained by the cook.
Cookin is currently available in Toronto with further city expansion plans for the near future.
"Food has the unique ability to unite all of us together," says Michael Baruch, Co-Founder and President, Cookin. "There are now hundreds of cooks signed up to Cookin. Many of these amazing food creators used to be line cooks, sous chefs and private caterers who are looking to re-invent themselves, on their own terms, and launch their own businesses. Cookin is proud to facilitate this opportunity for them."
Through Cookin's technology, food creators can become entrepreneurs, with complete control over their own food business, including their schedule, menu, and pricing. An Ontario food handler's certification is required for cooks, as well as a kitchen inspection. The platform allows home cooks to retain 85 percent of their revenue. In Cookin's commercial kitchen, the Cookin Cloud, 70 percent of revenue will be retained by the cook.
Cookin is currently available in Toronto with further city expansion plans for the near future.
Trend Themes
1. Homemade Food Delivery - The increasing popularity of homemade meal delivery apps is creating a disruptive innovation opportunity for food delivery services to partner with home cooks and create a unique user experience.
2. Entrepreneurship Facilitation - Meal delivery apps like Cookin are facilitating entrepreneurship opportunities for line cooks, sous chefs, and private caterers who want to launch their own businesses and have complete control over their operation.
3. Local Food Communities - Homemade meal delivery apps are creating a cohesive food community by bringing together local home cooks and customers who can experience unique and authentic homemade cuisine.
Industry Implications
1. Food Delivery - The food delivery industry has the potential to partner with local home cooks through homemade meal delivery apps, creating new revenue streams and differentiation from competitors.
2. Startup Incubators - Startup incubators can take advantage of the entrepreneurship facilitation trend by offering resources and mentorship to aspiring home cook entrepreneurs looking to launch their own businesses through homemade meal delivery apps.
3. Gig Economy - The gig economy has an opportunity to expand with the increasing popularity of homemade meal delivery apps, facilitating an ecosystem for local home cooks to earn income on their own terms.
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