Free Trend Report Free 2018 Report & eBook

Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.

Keynotes.org Our Research Methodology

This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.

The New Creative Class Bonds Over Bands, Not Office Softball Teams

 - Jun 26, 2010
References: coalitionformusiced
The creative class is making way for a powerful tool to retain high-level talent: company music leagues. Statistics show an astounding percentage of Silicon Valley professionals are musicians. Corporate music programs are a powerful alternative to sports leagues like baseball or basketball.

Company music leagues are a powerful PR tool, as they are highly inclusive. Music is for everyone, not just athletes or brainiacs. Organizations can also give back to the community with fundraising concerts--and imagine the power of internally developed music made, recorded and sold by its employees!