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Dual-Toned Logo Jackets

Comme des GARÇONS HOMME Introduces Its New Jackets for FW18

— October 26, 2018 — Fashion
Streetwear imprint COMME des GARÇONS HOMME recently introduced its collection of coach jackets that boast dual-toned designs. The new set of outerwear options are constructed in Japan and their highlighting element lies in their color scheme that contrasts subtly across the sleeves and body. While boasting the same color, the body of the jacket is finished in a slightly darker hue than the sleeves. There are three colorway options in total -- with the selections of either red, blue, or green.

The 'Dual-Tonal Logo' coach jacket is crafted from a nylon shell that receives a polyester mesh lining within. It is enclosed with a set of tonal snap buttons along with two frontal pockets done in welt materials. The hem is rounded off with an adjustable drawstring and the sleeves are complete with raglan. Notably, the back of the coach jackets see branding details done in a large white text that reads 'CdGH."
Trend Themes
1. Dual-toned Designs - Opportunity for brands to explore the use of contrasting color schemes in their products.
2. Coach Jackets - Potential for innovation in coach jacket construction and design to cater to the streetwear market.
3. Brand Detailing - Brands can find opportunities to incorporate large text branding on the back of jackets for added visual impact.
Industry Implications
1. Fashion - Fashion brands can capitalize on the trend of dual-toned designs in jackets, offering their customers unique and eye-catching options.
2. Streetwear - Streetwear companies can leverage the popularity of coach jackets and experiment with innovative materials and construction techniques.
3. Apparel Manufacturing - Manufacturers can explore new techniques and materials for creating coach jackets with adjustable drawstrings, raglan sleeves, and welt pockets, catering to the demand for functional and stylish outerwear.
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