Celebrity models Cole Mohr and Josh Beech exhibit Ask Enquired's SS 2012 collection. The Korean label turned to British and American pop culture as inspiration for their latest series, calling on a series of denim and graphic tees. The graphics put a major spotlight on both Mickey Mouse and The Beatles, giving the series a quirky, playful edge.
The artistic direction of the shoot matches the endearing attitude of the apparel. The models are set up against some sort of majorly photoshopped backdrop of British scenery. The look is reminiscent of teenage tourists, with images of Big Ben, double decker buses and the iconic red telephone booths. The Beatles motif is taken further with a 'Sgt. Pepper's Lonely Hearts Club Band' atmosphere. Feather marching band hats make an appearance, as well as rainbow confetti.
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