Coco Rocha for Flare Germany September 2012 sparkles on the cover of the magazine’s debut issue coming out next month. This series, called ‘Fancy trends? Yes Please!,’ was photographed by Arnaud Pyvka and captured at various spots inside the famous Standard Hotel in New York.
This series shows Coco wearing a mix of vintage finds styled by Carola Born, Mira Uszkureit and styling assistant Karin Zambrano. These garments have a gothic and a baroque feel, and the photos resemble polaroids.
Coco will be on the cover of five magazines for September 2012, including Elle Spain and Elle Korea. Get ready for Coco, because this Canadian model will be everywhere this fall.
What's Driving This Trend
- Vintage Fashion
- Opportunity for brands to create new lines of clothing that merge vintage styles with modern fashion trends.
- Polaroid Photography
- Potential for camera companies to develop modern-day polaroid cameras that offer instant photo prints with a nostalgic touch.
- Magazine Covers
- Brands can explore collaborations with popular models and photographers to create visually stunning and eye-catching magazine covers.
Who This Affects Most
- Fashion
- Fashion designers and retailers can incorporate vintage-inspired elements into their collections to cater to the growing demand for nostalgic fashion.
- Photography
- Photography equipment manufacturers can capitalize on the trend by developing new cameras and accessories that mimic the vintage aesthetic of polaroid photography.
- Publishing
- Magazine publishers can leverage the popularity of influential models to create captivating cover stories that resonate with their target audience.
