Nautical 60s-Inspired Fashion

The Clover Canyon Resort Collection Exudes Coastal California Style

The Clover Canyon Resort '16 collection takes fashion fans back to California in the 60s. The nautical cruise collection is inspired by an amusement park.

Creative director Rozae Nichols promotes her childhood through her latest collection. Inspired by 'The Pike' amusement park in Long Beach, California, Nichols incorporates nostalgia through 60s silhouettes, print-heavy fabrics and a fun color palette. The flirty shift dresses spew vintage Palm Springs style, while the miniskirts and cropped pants appeal to a more nautical fashion sense. Neoprene is seen as a frequently used fabric that is used to construct crop tops and caftans.

Also paying homage to California style, this collection features a floral print utilizing the California poppy. The Clover Canyon Resort '16 also offers lace-up and laser-cut details.

Nautical-inspired Fashion
Opportunity for designers to create modern twists on classic nautical style, incorporating 60s silhouettes and print-heavy fabrics.
Playful Retro Prints
Potential for fashion brands to tap into the popularity of 60s-inspired prints, bringing a nostalgic and fun touch to their collections.
Resort Cruise Collections
Opportunity for brands to cater to the growing demand for vacation-ready fashion, offering clothing that embodies coastal California style.

Sectors Adopting This

Fashion Design
Disruption potential for fashion designers to incorporate nautical and 60s-inspired elements into their collections, attracting retro-loving consumers.
Textile and Fabric Manufacturing
Opportunity for fabric manufacturers to produce print-heavy and neoprene materials, catering to the demand for nautical and vintage-inspired fashion.
Retail and E-commerce
Potential for retailers and online fashion platforms to stock and promote nautical-inspired clothing, capturing the market of consumers seeking coastal California style.
SCORE
2.7 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 42%
Activity 31%
Freshness 8%